USA Today placement, with the link to prove it
Weekday submissions before noon ET usually clear the same afternoon.
If the placement does not run, we refund that portion. No arguing about it.
The wider distribution runs at the same time, not as an upsell.
What to expect, honestly
This is a paid placement on the USA Today network, not an interview with a staff reporter. Anyone who tells you a press release buys editorial coverage is selling you something else. What you get is a credible, indexable page on a name people recognise, plus the wider distribution that runs alongside it.
Where it helps most
- Funding rounds and acquisitions where trust matters more than traffic
- Regulated business news that needs a defensible source of record
- Sales pages and pitch decks that need a logo with a real link behind it
What we check before we submit
Claims you can support, a headline that reads like news rather than an ad, contact details a journalist could actually use, and no wording that will get the piece pulled. Financial and health copy gets a second read for compliance language.
Not sure it is worth it yet?
Start smaller. Run a free press release submission or a local campaign through local USA sites, see how the copy performs, then put budget behind the announcement that deserves it. If you publish news every month, the monthly plans work out cheaper than buying this one release at a time.